**PRIVACY POLICY**

Selective AI Pvt. Ltd. | Mindgraph AI

Version 1.1  |  Effective Date: September 24, 2026  |  Last Updated: October 11, 2026

| Your privacy matters to us. This Policy explains what personal data we collect, why we collect it, how we use and protect it, and what rights you have. It applies to our clients, contractors, employees, website visitors, and job applicants. If you have questions, contact our Grievance Officer at the details in Section 14\. |
| :---- |

**1\.  WHO WE ARE**

**Selective AI Pvt. Ltd.**, operating under the brand **Mindgraph AI**, is a technology and artificial intelligence services company registered in India. We provide software development, AI/ML, and related services to businesses. For the purposes of data protection law, we are the **Data Fiduciary** as defined under the Digital Personal Data Protection Act, 2023 (“DPDPA”).

| Legal Entity | Selective AI Pvt. Ltd. |
| :---- | :---- |
| **Brand Name** | Mindgraph AI — mgraph.dev |
| **CIN** | U62011WB2025PTC276107 |
| **PAN** | ABPCS1448B |
| **GSTIN** | 19ABPCS1448B1Z8 |
| **Registered Address** | BL-A, 3rd Floor, FL-C-303 2, Mahatma Gandhi Road, Joka, Amgachi, South 24 Parganas, West Bengal, India. |
| **Grievance Officer Email** | hello@mgraph.dev |

**2\.  WHO THIS POLICY APPLIES TO**

This Privacy Policy applies to all individuals whose personal data we process, including:

* Current and prospective clients and their authorised representatives

* Employees, whether full-time, part-time, or on probation

* Freelancers, contractors, subcontractors, and agency personnel engaged by us

* Job applicants and candidates

* Visitors to our website (mgraph.dev)

* Any other person who contacts us or whose data we receive in connection with our business

This Policy applies to personal data we collect and process in both digital and physical formats.

Where we process personal data on behalf of a client under a Data Processing Agreement, the client is the Data Fiduciary and we act as its Data Processor. This Policy does not cover that processing. Please direct any request about that data to the client concerned; we will pass on any request we receive in line with that agreement.

**3\.  WHAT PERSONAL DATA WE COLLECT & HOW WE USE IT**

The table below sets out the categories of personal data we collect, the purposes for which we use it, and how long we keep it. We collect only what is necessary for the stated purpose.

| Category | Types of Data Collected | Purpose(s) | Retention |
| :---- | :---- | :---- | :---- |
| **Clients & Their Representatives** | Name, job title, email, phone, company name, address, PAN, GSTIN, payment records, project briefs, correspondence | Service delivery; invoicing and payment; GST and tax compliance; contract management; business communication | 7 years from end of engagement (IT Act & GST Act requirements) |
| **Employees** | Name, address, DOB, PAN, Aadhaar (where required by law), bank details, salary, leave records, performance data, emergency contact, employment history | HR administration; payroll; statutory compliance (PF, PT, TDS); performance management; legal obligations as employer | Duration of employment \+ 7 years (statutory obligation) |
| **Contractors & Freelancers** | Name, address, PAN, GSTIN, bank details, work product, invoices, correspondence | Engagement management; payment; TDS compliance; IP and contract administration | 7 years from end of engagement |
| **Job Applicants** | Name, email, phone, resume/CV, work history, skills, educational background, references | Recruitment and candidate evaluation; communication about the application process | 6 months from date of application if unsuccessful; on hiring, transferred to employee records |
| **Website Visitors** | Approximate region (Country), coarse browser and device type, pages visited, interaction events (e.g. clicks, scroll depth), time on site, referring domain, and contact form submissions (name, email, message). We do not collect or store raw IP addresses or device fingerprints. | Website analytics and improvement; responding to enquiries; security and fraud prevention | Analytics event data: 90 days. Aggregated analytics statistics: 24 months. Contact form data: 12 months unless a business relationship develops |

**4\.  HOW WE COLLECT YOUR DATA**

We collect personal data in the following ways:

* **Directly from you:** When you contact us, fill in a form on our website, sign a contract, apply for a job, or correspond with us by email, phone, or messaging platforms.

* **In the course of providing services:** When you give us access to systems, share project materials, or provide instructions relating to an engagement.

* **Automatically via our website:** Through our first-party, self-hosted analytics system that collects privacy-preserving usage data when you browse mgraph.dev. See Section 12 on Cookies & Analytics.

* **From third parties:** References from prior employers or clients (for job applicants or contractors), publicly available business information (e.g., company registration data, LinkedIn profiles for business development).

**5\.  LEGAL BASIS FOR PROCESSING**

Under the DPDPA 2023, we process personal data either with your consent or for the “legitimate uses” that the Act recognises in Section 7. In practice, this means one or more of the following:

* **Consent:** Where you have given us clear consent to process your data for a specific purpose, such as receiving marketing communications or having your data used for analytics. You may withdraw consent at any time (see Section 10).

* **Voluntary provision for a specified purpose:** Where you voluntarily give us your personal data for a specific purpose (for example, to contact us, to enter into or perform a contract with us, or to send or receive invoices and payments) and have not indicated that you do not consent to its use for that purpose.

* **Compliance with law:** Where we are required to process or retain data to comply with applicable law, including the Income Tax Act, GST Act, Companies Act, and any judgment, decree, order, or direction of a court, tribunal, or government authority.

* **Employment:** For employee data, as permitted under Section 7 of the DPDPA for purposes of employment or of safeguarding us from loss or liability.

* **Security safeguards:** Where we process data (for example, website IP addresses, which are used momentarily as described in Section 12) to meet our duty under the DPDPA to take reasonable security safeguards against personal data breaches. Website analytics are not covered by this item: they run only on your consent.

**6\.  WHO WE SHARE YOUR DATA WITH**

We do not sell your personal data. We share it only where necessary, with the following categories of recipients:

* **Subcontractors and freelancers:** Personnel engaged to deliver services on our behalf. They are bound by confidentiality and data protection obligations equivalent to those in this Policy.

* **Cloud and technology service providers:** Hosting, storage, project management, and communication tools (e.g., AWS, Google Workspace, GitHub). These providers process data only on our instructions.

* **Professional advisors:** Lawyers, accountants, and auditors who assist us in running the business, subject to professional confidentiality obligations.

* **Tax and regulatory authorities:** The Income Tax Department, GST authorities, Registrar of Companies, and other government bodies where required by law.

* **Courts and law enforcement:** Where we are legally required to disclose data pursuant to a court order, summons, or regulatory direction.

* **Business transferees:** If we merge with, are acquired by, or transfer assets to another entity, personal data may be transferred as part of that transaction, subject to equivalent protections.

We require all third parties to treat your data with appropriate security and to use it only for the purpose for which it was disclosed.

**7\.  CROSS-BORDER DATA TRANSFERS**

Our operations are primarily based in India. Where we use cloud service providers or tools with servers located outside India, your data may be transferred to and processed in other countries. We take steps to ensure that such transfers are made in accordance with applicable Indian data protection law, including relying on standard contractual protections or the recipient country’s adequacy status as notified by the Government of India under the DPDPA.

If you would like information about the specific countries to which your data may be transferred, please contact our Grievance Officer.

**8\.  DATA SECURITY**

We implement reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, alteration, disclosure, or destruction. These include:

* Access controls and role-based permissions on all internal systems

* Encrypted communication channels (HTTPS, TLS) for data in transit

* Secure password management and multi-factor authentication on key systems

* Confidentiality obligations for all employees and contractors with access to personal data

* Regular review of access rights when roles change or engagements end

No method of electronic storage or transmission is completely secure. If you become aware of a security concern relating to your data, please notify us immediately at hello@mgraph.dev.

**9\.  DATA RETENTION**

We retain personal data only for as long as is necessary for the purposes set out in Section 3, or as required by applicable law. The retention periods in the table in Section 3 are our standard periods. Where a legal dispute arises, we may retain relevant data for longer, until the dispute is resolved. When data is no longer needed, we securely delete or anonymise it.

**10\.  YOUR RIGHTS UNDER DPDPA 2023**

As a Data Principal under the DPDPA, you have the following rights with respect to your personal data that we process:

| Your Right | What This Means |
| :---- | :---- |
| **Right to Access** | You can ask us what personal data we hold about you and receive a summary of how it is being processed. |
| **Right to Correction** | You can ask us to correct any inaccurate or incomplete personal data we hold about you. |
| **Right to Erasure** | You can ask us to delete your personal data where it is no longer necessary for the purpose for which it was collected, or where you withdraw consent and no other legal basis applies. Statutory retention obligations may prevent full deletion. |
| **Right to Withdraw Consent** | Where we process your data based on consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing before the withdrawal. |
| **Right to Grievance Redressal** | You have the right to have your grievances addressed by our Grievance Officer (see Section 14), and to escalate unresolved complaints to the Data Protection Board of India. |
| **Right to Nominate** | You may nominate another person to exercise your rights on your behalf in the event of your death or incapacity, as provided under the DPDPA. |

To exercise any of these rights, please contact our Grievance Officer (see Section 14). We will respond within **30 days** of receiving your request. We may need to verify your identity before acting on a request.

**11\.  CHILDREN’S DATA**

Our services are directed at businesses and professionals and are not intended for children under the age of 18\. We do not knowingly collect personal data from children. If we become aware that we have inadvertently collected personal data from a child, we will delete it promptly. If you believe a child’s data has been submitted to us, please contact our Grievance Officer immediately.

**12\.  COOKIES & WEBSITE ANALYTICS**

Our website (mgraph.dev) uses cookies and similar technologies to understand how visitors use the site and to improve the experience. Cookies are small text files placed on your device.

* **Essential technologies:** Necessary for the website to function (e.g., theme preferences). Cannot be disabled.

* **Analytics identifiers:** We use a first-party, self-hosted analytics system to understand how visitors interact with the website (e.g., pages visited, time spent). We use a randomly generated identifier (`mg_vid`, rotated roughly every 90 days, and `mg_sid`) stored in local and session storage. This data is not shared with third parties or advertising networks. Raw IP addresses are used momentarily to determine a coarse country region and then immediately discarded.
  * **All visitors, everywhere:** No analytics identifier and no analytics event is created until you explicitly opt in via the privacy banner or the [Privacy Settings](/privacy-settings) page. Some regions (for example, the UK's statistical-purpose exception, or opt-out-based US state rules) would technically permit analytics to run by default with a right to object afterward. We do not currently rely on those exceptions, because our website is statically generated and does not reliably determine a visitor's region before the page loads — rather than guess, we apply the same opt-in requirement to every visitor regardless of location. If we later add reliable region detection, this Policy will be updated before any region-specific default is introduced.
  * We also honor Global Privacy Control (GPC) signals: if your browser sends GPC, analytics defaults to off automatically, on top of the opt-in requirement above.

You can manage your analytics preferences or withdraw consent at any time by visiting our **[Privacy Settings](/privacy-settings)** page or through your browser settings.

**13\.  CHANGES TO THIS POLICY**

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal obligations. We will update the “Last Updated” date at the top of this document. For material changes, we will notify affected individuals by email or by a prominent notice on our website. We encourage you to review this Policy periodically.

**14\.  GRIEVANCE OFFICER & HOW TO CONTACT US**

In accordance with the DPDPA 2023, we have appointed a Grievance Officer to address any complaints or concerns regarding the processing of your personal data.

| Grievance Officer | Swapravo Sinha Roy |
| :---- | :---- |
| **Designation** | Director |
| **Email** | hello@mgraph.dev |
| **Response Time** | Within 30 days of receipt of complaint |
| **Escalation** | If unresolved within 30 days, you may approach the Data Protection Board of India at www.dpboard.gov.in |

**15\.  GOVERNING LAW**

This Privacy Policy is governed by the laws of India, including the Digital Personal Data Protection Act, 2023, the Information Technology Act, 2000 (as amended), and all rules and regulations made thereunder. Any disputes relating to this Policy shall be subject to the jurisdiction of the Courts of Kolkata, West Bengal.
